2004 CAN-SPAM B2C Compliance
Audit
During the first six months of 2004, Arial Software
secretly audited the federal CAN-SPAM Act compliance
of 1,057 organizations with a prominent online
presence including many Fortune 500 companies
and various popular Internet firms. This was
accomplished by subscribing to the email newsletters
and subscription offerings of each organization
using a unique email address, then tracking their
actual email practices and noting various privacy
and CAN-SPAM compliance attributes.
The results
of this study are revealed in this report,
which represents the most comprehensive business-to-consumer
(B2C) CAN-SPAM compliance audit ever conducted.
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Read
this Report -
PDF 623kb |
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