FOR IMMEDIATE RELEASE

New version of field-proven email marketing software creates improved experience for both senders and recipients: Arial Software

TUCSON, Ariz. (January 15, 2005) – Arial Software has launched the latest version of its field-proven email marketing software.

The new features of Campaign Enterprise 9 have been tested and proven in the field, and were developed using direct feedback from email marketing managers, emarketing analysts, ecommerce directors and other users of the popular software.

After 18 months of building, testing, and re-testing, Arial Software has developed Campaign Enterprise 9 with exactly the kind of features email senders have said they need to get their jobs done right the first time.

These features include a new email campaign archive system, enhanced email message preview and testing, and exclusive database writeback collision protection for high-volume mailers. Database writeback collision protection ensures that customer databases are updated with unsubscribe requests and other critical writeback data without major delays.

"Every new feature in Campaign Enterprise 9 has been tested and proven in the field with high-volume email senders," said Mike Adams, president/CEO of Arial Software and email technology pioneer. "We've spent hundreds of hours in phone consultations and onsite customer visits in order to learn exactly what senders need to make their customers' email experience the best it can be."

Campaign Enterprise 9 uses time-saving technology that's backed with a 30-day, 100% satisfaction guarantee. The software is used by some of the most respected companies in the world, including The Children's Place, XM Satellite Radio, Terra Lycos and more.

A full list of Campaign Enterprise 9 features, including a free 28MB download version, is available at http://www.arialsoftware.com/benefits.htm.

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About Arial Software

Founded in 1993, Arial Software (http://www.arialsoftware.com) is widely considered the leading industry pioneer in permission email marketing software. The company’s products are used by thousands of businesses, non-profits, associations and other groups to compose and send email newsletters and personalized messages directly to subscribers, customers, prospects and members.